STORY w/

Mary Lee Copeland
Storytelling is a skill everyone should have.

Imagine if everyone in your organization became a skilled storyteller, with every pitch and presentation, post, and piece of copy connecting on an emotional level. With the right tools, training, and inspiration, your entire staff can enhance their storytelling skills. When everyone can create impactful, memorable stories, your company can boost engagement with clients and build stronger connections among colleagues.

Cultivating storytelling skills is invaluable!
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About Mary Lee

Storytelling expert Mary Lee Copeland offers tailored seminars, speeches, and workshops customized to meet your company’s specific goals. Whether you're looking to enhance storytelling skills, boost pitch engagement, or explore important issues such as inclusion, diversity, and empathy, she provides storytelling techniques to improve communication across your organization. She has assisted in both short- and long-term curriculum development, establishing programs for Digital Creatives, Motion Designers, Art Directors, Copywriters, Producers, Directors, and Scriptwriters. Also Mary Lee is an award-winning Advertising Creative and Agency Producer.

Some testimonials from clients & participants:
  • Anna Ternberg, CEO

    "I had the opportunity to hire MaryLee for a workshop in Storytelling.
    The audience were 18 year old students at Idrottsgymnasiet Nacka.
    MaryLee is a true professional with great energy. She is amazing in the way that she involves her audience and she makes sure that everyone in the room feels seen and valued.
    My students left the workshop with a new pair of glasses and I would describe the experience as a paradigm shift.
    She also has a great sense of humour and is one of the most gifted people I’ve met when it comes to storytelling
    I truly recommend MaryLee for any future assignment."

  • Sanna Hähnel, Spotify Employee

    I recently attended "For The Record" arranged by Musikförläggarna/IFPI and Mary Lee was one of the amazing speakers/mentors. She is a very engaging and charismatic speaker with an interesting career and long experience and will definitely bring great energy and interesting anecdotes to any conversation about equality in the workplace (and the world). I'm grateful that there are people in this world like Mary Lee that use their drive to make it a better place. Highly recommend listening to her if you get the opportunity!

  • Camilla Wagnar, CEO

    "Mary Lee is an icon in marketing and such an inspiring leader and speaker. Whenever I listen to Mary Lee, regardless if it is about inclusion or marketing, I'm impressed by her presence, warmth and experience." 

  • Oskar Alm, Hyper Island Student

    "Mary Lee held a lecture in Hyper Island where I study. She came in with such good energy and made everyone pay attention form the beginning to the very end with her passion and charisma. The things we learned was super valuable and directly applicable to our work. Can't recommend enough!"

Some of Mary Lee‘s audiences are:

Some of Mary Lee’s  most requested story sessions:

More about MaryLee

Mary Lee Copeland is an award-winning advertising creative, film producer, scriptwriter and keynote speaker. With a career spanning over three decades, she has become a renowned expert in strategic storytelling, crafting compelling messages for brands and products. Since 1990, Mary Lee has presented more than two hundred seminars and workshops across the globe, sharing her insights with diverse audiences. Her dedication to mentoring emerging small brands, startups, and individuals has made a significant impact worldwide. Mary Lee has graced the stages of prestigious events, including Cannes Lions, Eurobest, TEDx, and Web Summit, where she inspires and empowers others with storytelling.
In addition to her speaking engagements, Mary Lee is passionate about education and has developed curricula for leading institutions such as Hyper Island, Berghs School of Communication, Beckmans School of Design, Helsinki University, and the University of Stockholm. Recent highlights  are workshops she conducted on “Team Diversity and Inclusive Leadership” at the Stockholm School of Economics and the EU-supported Keychange initiative for underrepresented artists. 
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